Is the writing on the wall for scruffy employees?

blog-publish-date

04 Dec 2012

blog-read-duration

Almost half of UK adults surveyed think it is unacceptable for front-line workers to have a non professional appearance. More than twice as many people say scruffy clothes would put them off approaching a shop assistant compared to visible tattoos. London 27 November 2012 - With the Metropolitan Police banning offensive tattoos and HMV introducing a dress code, new research by YouGov for HR experts, Croner backs employers who want to smarten up their workforce.  Almost half (49%) of British adults surveyed agree that it is unacceptable for front line workers to have a non-professional appearance. Croner commissioned the research after it found an increasing number of employers were contacting its employment advisory service with questions on how to handle staff appearance issues. Perhaps unsurprisingly, over a quarter (28%) of people surveyed say it is more acceptable for front line workers such as shop assistants and bar staff to have a less than ‘professional’ appearance, while far fewer said it is more acceptable for nurses and police officers (4%). However when asked what would put them off approaching a shop assistant, the main offender was scruffy clothes (48%), ahead of tattoos (21%) and facial piercings (37%). Louise Barnes, a Senior Employment Consultant at Croner says: “In the last ten years or so people’s attitudes to what they should wear, and how they look for work, have changed. As a result employers have adopted a more casual approach with measures such as dress down Fridays. However, our survey demonstrates that we have reached the point where some employees are unsure of the acceptable boundaries and are failing to meet the standards their bosses want. “As our research shows, it is really important for customer-facing staff to look presentable, particularly at this time of year when the footfall at shops such as HMV dramatically increases. Our advice to employers facing problems of employee appearance is to think about what image their business wants employees to portray. What is acceptable at one company may not be right elsewhere. Whatever an employer decides they must consult with their employees to make sure they do not have an adverse impact on, for example, one particular sex or race, or individuals holding a particular religion or belief.” Croner offers the following best practice tips for employers wanting to implement a dress code policy:

  • Regularly review and keep up to date any code on appearance. Social norms regarding appearance evolve constantly and any code should be updated to reflect this.
  • Ensure that any code on appearance is properly publicised within the organisation.
  • Make sure the code is consistently applied throughout the organisation.
  • No regulations governing appearance should have an adverse impact on one particular sex, race or individuals of a particular religion or belief.
  • Consider the impact of any code on any traditional or religious dress, and be able to justify the code on business grounds in view of such factors.
 

- Ends –

  Notes to editors All figures, unless otherwise stated, are from YouGov Plc.  Total sample size was 2185 adults. Fieldwork was undertaken between 31st October-2nd November 2012.  The survey was carried out online. The figures have been weighted and are representative of all UKadults (aged 18+).  

Free to Download Employer Resources

  • Epilepsy in the Workplace: a 10 Step Guide

    FREE DOWNLOAD

    Epilepsy in the Workplace: a 10 Step ...

    Read more
  • How to make reasonable adjustments for mental health in the workplace

    FREE DOWNLOAD

    How to make reasonable adjustments fo...

    Read more
  • Sample Health & Safety Communication and Consultation Policy

    FREE DOWNLOAD

    Sample Health & Safety Communication ...

    Download Croner's sample health & safety communication and consultation policy, here.

    Read more
  • Corporate Social Responsibility Guide

    BLOG

    Corporate Social Responsibility Guide

    Gone are the days when the only focus for businesses was their profit margin. No...

    Read more
  • Written Warnings Guide

    BLOG

    Written Warnings Guide

    Knowing when you need to issue a written warning to a staff member is tricky. It...

    Read more
  • Work Uniforms: Employer's Guide

    BLOG

    Work Uniforms: Employer's Guide

    There are many reasons to implement a dress code at work. You may need to do it ...

    Read more
  • Solicitors Benevolent Association

    CASE STUDY

    Solicitors Benevolent Association

    “The reason for using Croner was the high-profile track record and the credibili

    Read more
  • John Taylor Hospice

    CASE STUDY

    John Taylor Hospice

    “A large number of the queries are around employment law and rights in areas suc

    Read more
  • Motorsport Industry Association

    CASE STUDY

    Motorsport Industry Association

    “I’m so happy with the service Croner provide, I’d be hard pressed to find a fau

    Read more

Ready to focus on what you do best?

Get your free consultation and speak to an expert today.